Marketing & Social Specialist

Description

At Viber, we connect people–no matter who they are, or where they are from. We dedicate ourselves to providing added value to communication — from private and group chats to audio and video calls to the ability to follow and contact brands, businesses and celebrities. Viber is an all-in-one platform for everything communications-based, and all Viber communications are protected by end-to-end encryption.

As a Marketing Specialist, you will be responsible for developing and implementing marketing campaigns that promote Viber's products, features, and brand in our company’s key markets in APAC. You will work closely with the marketing team to create and execute campaigns across various channels, including Google Ads and social media, and in-app.

Along with brand communications and GTM experience, we are looking for a passionate digital marketeer who is an expert at performing and managing digital campaigns.

Responsibilities

• Develop and implement GTM strategies across region
• Manage and drive regional PR initiatives
• Manage KOl and artists for content development across Viber Channels
• Analyze and report on the performance of product launches
• Work closely with the marketing team to create and execute Viber-initiated campaigns and co-marketed with BD partners
• Manage and execute Viber internal platforms for promotions (Explore/ CRM/ Stickers etc.)
• Coordinate with external vendors and agencies as needed
• Assist with event planning and execution
• Work with BD and marketing teams to develop marketing materials such as pitch decks and support their efforts
• Collaborate with cross-functional teams to ensure alignment on marketing initiatives with global creative leads.

Requirements

• 3+ years of experience in marketing, preferably from a media agency
• Experience with PR, KOL management or entertainment sector is a plus
• Excellent communication skills in English and, both written and verbal
• Expertise to handle regional clients & projects
• Strong project management skills and ability to multitask
• Proficient in Microsoft Office (Word, Powerpoint, and Excel) and Google Workspace (Drive, Docs, Sheets, and Slides)
• Ability to work in a fast-paced environment and adapt to changing priorities
• Analytical mindset with the ability to interpret data and make data-driven decisions
• Proficient in running events/ offline
• Bachelor’s degree in Marketing or related field.

We are an equal opportunity employer and welcome applicants from all backgrounds to apply. If you are a creative thinker with a passion for marketing, we encourage you to apply for this exciting opportunity.