Viber is looking for a consumer marketer to directly support the strategic development and tactical execution of Viber’s growth in France. We’re looking for a creative, smart, and agile marketer who can work with a truly global team. The Marketing Manager, will start up a new B2C marketing operation in the region, focusing on various marketing initiatives and business partnerships. You will manage a range of marketing initiatives from market research through identifying target audience, community management, influencer marketing, business partnerships, co-marketing, research (focus groups) while working with our global teams on user acquisition campaigns and creative retention operations.
Versatility is key, the ideal candidate has proven creative marketing skills, business development orientation, and analytical aptitude in tracking marketing performance.
- Explore the French messaging market, perform market research and focus groups
- Grow existing partnerships through marketing initiatives
- Brand development – develop brand strategy for the French market and work with PR team on implementation
- Manage 3rd– party vendors, contractors and strategic relationships as needed
- Align with product, business development, and marketing teams on coordinating product release campaigns in the FR market
- Develop actionable, data-driven insights to inform product and marketing strategy.
- The most important part of this role is the part you will define: We expect you to develop, promote and manage new and exciting marketing projects.
- 4+ years relevant work experience in B2C marketing within the tech industry
- Business development and partnership management experience, preferably with marketing orientation
- Good understanding of the instant messaging space
- International work experience is a plus!
- Good interpersonal skills for relationship management
- Creative mindset, with a natural understanding of how users think
- Well organized with high project management skills
- Ability to multi-task and be hands-on on multiple projects at once
- Excellent written and verbal communication skills